Balachandar "Bala" Natarajan is the global platform engineering manager for Ford Motor Company's eCommerce Marketing & Sales division. He specializes in DevSecOps, Site Reliability Engineering (SRE), Performance Engineering (PE), and Release Management, with extensive experience in IT leadership. Bala is passionate about fostering an engineering growth mindset and driving innovative solutions across complex platforms. His expertise in these areas has contributed to numerous successful initiatives in the automotive sector.